Project Summary:
We had the pleasure of collaborating with Nextra, a renowned startup accelerator and studio that supports innovative teams in fields such as IoT, Smart Cities, Cybersecurity, Telecommunication Technologies, and Blockchain. Our team was responsible for designing and developing their website and creating a complete brandbook to reflect Nextra's innovative and professional image. The project aimed to present their unique services clearly, with a focus on user experience, modern design, and scalability. Over the years, while the website has undergone some updates, we can confidently replicate this quality for similar projects today.

Role:
Our team worked on designing the website with a strong emphasis on a clean, modern layout and clear user navigation. We also created a brandbook that captured the essence of Nextra, aligning with their values and mission. The brandbook provides guidelines for Nextra’s visual identity, tone of voice, and marketing strategies to ensure consistency across all touchpoints.

Key Features:

• Website Development:
  • Built on WordPress, ensuring a highly flexible and scalable structure for future growth.
  • Designed with Nginx for optimized web server performance and speed.
  • Integrated Google Analytics GA4, Hotjar, and Microsoft Clarity to enhance user experience through detailed analytics and insights.
  • Optimized for SEO using Yoast SEO Premium to increase visibility and search rankings.
  • Custom animations with anime.js and particles.js to make the site engaging and dynamic.
  • Smooth user interaction using Swiper and jQuery UI for easy navigation and responsiveness.
  • Built with Sendinblue for marketing automation, enabling Nextra to effectively communicate with their audience.
• Brandbook:
  • We developed a comprehensive brandbook that reflects Nextra's professional image, defining their visual identity, color palette, typography, and tone of voice.
  • The brandbook provided clear guidelines to maintain a cohesive branding strategy across all platforms, from digital to print materials.
  • It also included messaging for Nextra’s mission to digitalize and support the B2B startup ecosystem in their specialized fields.

Outcome:
The collaboration helped establish Nextra’s presence as a leader in the startup ecosystem by providing a sophisticated, user-friendly website and a clear, professional brandbook that guided their communications. The website and brand materials enhanced their visibility and appeal to investors, partners, and startups.

Similar Projects:
Our team has the expertise to replicate this level of quality and design for any project, particularly in the fields of startup acceleration, technology, and professional services. Whether you're looking for a website or a complete branding solution, we can deliver exceptional results that align with your vision and goals.